I tend to agree that this Hall of Heroes line is more or less a repaint line for all intents and purposes, with a lot of hype behind it.
Regarding MASK, since someone asked, and PLEASE bear in mind that I am not an expert -- MASK was a 1980's toy line produced by Kenner, that in my opinion tried to trade off the best of G.I.Joe and Transformers, in that both heroic and villainous human characters used special masks -- helmets, really -- to control specially designed vehicles that had certain transformation capabilities.
This was not a military adventure. The good guys of MASK were civilians. The villains of VENOM were more criminals than terrorists, interested in plundering the world's treasures, not so much ruling the planet.
There was a very capable animated series prodiced by DIC that ran for a decent first season, and a rather short second season where the storyline underwent a considerable change and focused on auto races. Someone behind the scenes at the animation company had apparently seen a few too many episodes of Speed Racer or Wacky Races or something...
And, of course, there was the toy line, which enjoyed a healthy run for several years, although obviously didn't last as long as either G.I.Joe or Transformers. I think it would be fair to say that MASK would belong in that "second tier" of 80's pop culture toy products.
The figures were distinctly smaller than G.I.Joe, standing about 2-7/8" in height (he says as he takes a ruler to his original Matt Trakker figure). They were somewhat limited in articulation, but not bad for the time, poseable at the head, arms, legs, and knees. The detail was really quite good given their small size.
The main good guy was Matt Trakker. The main bad guy was Miles Mayhem. Obviously, when Hasbro acquired Kenner, they acquired their properties, but by that time, MASK was long in the past. Based on what's been reported in the thread, there is interest among some at Hasbro in reviving MASK, and if indeed Matt Trakker has signed on with the G.I.Joe Team, as speculation might indicate, it could be a way of testing the waters for a larger product, or at the very least is a nice tribute.
And a properly done live-action movie is certainly within the capabilities of modern technology, and would be immensely cool.
I wasn't really into MASK when it was first out -- I didn't have the money or the space for it -- but I did think it was a cool concept, and certainly those red-toned boxes were hard to miss in any toy department!
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